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Network With Randall
Google Advertising Professionals
The Right Clicks at the Lowest Price
ROI Driven Philosophy
Uh oh, I used one of those three letter acronyms, ROI. Return on Investment. Does it sometimes seem like advertising media only offer you the same smoke-and mirrors as the “SEO guys”? When it all comes down to it the purpose of any advertising is the Return. Pay-per-click search and content advertising allow easy tracking of results. So you can track your return on your advertising.
Actual Data
By working with actual data, instead of estimates, pay-per-click advertising can allow you to focus your efforts on what is generating the best results. By focusing on your ROI instead of Click-through-rates or impressions, Marketing Curve focuses your advertising dollars into a laser beam, pointing out your prospects and guiding them to you. Not just shining a spotlight over the field of impressions or clicks your account generates. Marketing Curve provides actual data in monthly reports, not just guesses from readership, or viewer ratings, or traffic count, but real numbers on how many people took the action you wanted after they have clicked on your ad.
What the Deming?
Marketing Curve employs the practices of Kaizen Total Quality Management to all pay per click clients’ accounts. By constantly working to finely target your niche market while driving down your cost per click Marketing Curve strives to constantly increase your return on your advertising dollar. It’s like Calculus with Words.
We Believe
- If your account doesn’t make sense as an outline, it doesn’t make sense.
- Our Campaign organization is designed with long term use in mind.
- We do it right the first time so less time can be spent on upkeep.
- Organization that lends itself to modification, seasonal use, geographic targeting, and easy upkeep.
- Allows Marketing Curve to keep your account ahead of the pack and at the cutting edge of your niche market.
- It’s about Quality. The keyword will fit the ad, will fit your landing page, will fit the content. The more these match the better, and Marketing Curve will make the equation work for your needs.
Where to begin?
Right Here: Just send an email to Randall@MarketingCurve.com with the following information and I will send back an Email within 24 hours:
- Your Name
- Company Name
- HomePage URL
- What is your biggest profit center (URL if you have a landing page)?
- What action are you looking to have prospects take?
- Where do you want to target your advertising geographically?
- What is the overall monthly budget you are planning to spend on clicks and upkeep combined, once you have your account completed?
- How many different products or services are you looking to promote?
- How quickly do you want your account completed, or do you want to build slowly?
- What differentiates you from your competition?
- What is your previous experience with Pay-per click advertising?
- Any account reports you want me to analyze. The more complete, the better.
- What network(s) do you want to target: Google, MSN, Yahoo, Ask?
- Please Nominate 3 times on two different days for your initial consultation.
If that list makes you feel intimidated and overwhelmed, I’d be happy to talk to you so you can be more comfortable with the process. Call or email with any questions and I’ll get back to you shortly (you can find our info on the contact page.)
For more information on the technical terms used on this page, including Kaizen, Deming, the Deming Cycle (aka PDCA) or Total Quality Management, click on the term and you will be taken to Wikipedia for more detailed information.
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